Mubarak Al Muhairi, director general of the Al Ain Economic Development & Tourism Promotion Authority, joined members of his team in showcasing the tourism offering - and growth potential - of Al Ain to the travel industry.
The event, held at Mina A'Salam, attracted more than 250 members of the UAE's travel trade and media.
Central to the theme was the current offering of Abu Dhabi's second largest city - and the birthplace of HH The President Sheikh Zayed bin Sultan al Nahyan, as well as its potential for further growth in 2004.
Al Muhairi said: 'After a year of growth for Al Ain, stimulated by the FIFA World Youth Cup 2003 as well as increased intra-regional travel, 2004 looks set to be a year of tourism growth for the city.'
The city, located 90 minutes from both Abu Dhabi and Dubai, has a select portfolio of five-star hotels, including international brands such as Inter-Continental, Hilton and Rotana, as well as the Mercure Grand Jebel Hafeet, which is set on the highest mountain in the UAE.
Al Ain is known as the Garden City of the Arabian Gulf, and is built around an oasis at the foothills of the Hajar Mountains. Tourist attractions include Jebel Hafeet mountain, Al Ain Al Fayda Resort, Qattarah Oasis, Al Ain Museum, Al Ain Zoo and Al Hili Fun City.
TTN is the most established trade publication in the Middle East distributed on a controlled circulation basis to members of the travel and tourism industry.
Published monthly by Al Hilal Publishing and Marketing Group, the region’s foremost trade publisher, TTN is aimed at professionals in the industry, from travel agents to airline and hotel personnel.
TTN provides in-depth and extensive coverage of relevant issues in the Middle East and North Africa as well as in other parts of the world. Travel related news, analysis, and new appointments together with information on up-coming exhibitions, marketing and promotional campaigns are presented in an innovative and striking colour tabloid.
Every issue also contains a collation of international and regional news and topical features of interest to readers.