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Coral Bloom launched in The Red Sea

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A rendering of a hotel at Shurayrah, the main hub island of The Red Sea Development Company

His Royal Highness Prince Mohammed bin Salman, Crown Prince, Chairman of The Red Sea Development Company (TRSDC), has launched the Coral Bloom concept, which was designed to blend in with the island’s pristine natural environment.

TRSDC, the developer behind the world’s most ambitious regenerative tourism project, has since shared the striking vision for its main hub island at the destination, Shurayrah.

“We expect guests to be awed by what they see when they first arrive at The Red Sea Project, enjoying a truly immersive barefoot luxury experience. The Coral Bloom designs, taking inspiration from the incredible flora and fauna found uniquely in Saudi Arabia, promise to make that vision a reality,” said John Pagano, CEO of TRSDC.

“Shurayrah Island is the gateway to The Red Sea Project so it’s important that it sets the standard in ground-breaking architecture and sustainable design, not just for our destination, but globally too. This is achieved by going beyond simply protecting the environment, to applying a regenerative approach,” he added.

 

PROTECT AND ENHANCE

Biodiversity considerations take centre stage, with the plan designed to avoid disruption of the island’s mangroves and other habitats, providing natural defences from erosion, while new habitats are created through landscaping to enhance the island’s natural state.

The design sees new beaches created on the dolphin-shaped island along with a new lagoon. These enhancements will contribute to raising the level of the land, providing a defensive layer from the global threat of rising sea levels. Importantly, the changes aim to preserve or enhance what already exists on the island, without damaging any habitats or natural shores.

 

IMMERSIVE HOTEL DESIGN

There will be 11 hotels on Shurayrah, which will be operated by some of the most distinguished hotel brands in the world. The absence of high-rise buildings will ensure the spectacular vistas remain uninhibited, while creating a sense of mystery for guests as the island slowly reveals itself.

The hotel designs have also been responsive to the changing world and traveller demands over the last 12 months. There will be no internal corridors for example, in response to a growing demand for space and seclusion following the coronavirus pandemic. The resorts themselves will be created using lightweight materials with a low thermal mass and manufactured offsite, meaning more energy efficient construction and less impact on the environment.

 

REGENERATIVE TOURISM

The Red Sea Development Company is committed to delivering a 30 per cent net conservation benefit by 2040. The entire destination will be powered by renewables, underpinned by the largest battery storage system in the world.

In line with this commitment, the destination’s master plan is informed by an extensive marine spatial planning exercise and leaves 75 per cent of the project’s islands untouched.

The Red Sea Project has already passed significant milestones and work is on track to welcome the first guests by the end of 2022, when the international airport and the first four hotels will open.

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