Hertz will continue to expand its car rental services across the Middle East in a drive to maintain its position in the regional market and boost customer services and benefits.
Development plans, to be highlighted during ATM, include more new Hertz branches, bigger car rental fleets with a wider choice of new models, enhanced customer service, and more brand loyalty programmes offering an extensive range of customer benefits.
"We remain committed to providing the best and most innovative car rental services in the Middle East," said John Andrews, Director, Associations, GSA and Middle East.
"We've made great progress over the last three years by increasing awareness of Hertz car rental and leasing services, and at the same time increasing confidence in these services. We aim to make sure this continues, by catering to the diverse needs of the inter-Middle East business and leisure traveller."
In recent months, Hertz Bahrain has introduced a variety of new models, including the latest model Toyota Camry, Corolla, Rav4; Mazda 6 and Ford Crown Victoria.
Hertz Kuwait has added top-class executive vehicles such as the Saab 9-3 and 9-5, as well as the Mercedes E240, while also extending its range of four wheel drives to include the GMC Yukon, Hyundai Santa Fe and Mitsubishi Pajero.
Hertz Qatar has recently introduced its customers to the latest Chrysler Concorde, Peugeot 206 and 307, and off-road vehicles such as the Ford Explorer and Ford Expedition.
TTN is the most established trade publication in the Middle East distributed on a controlled circulation basis to members of the travel and tourism industry.
Published monthly by Al Hilal Publishing and Marketing Group, the region’s foremost trade publisher, TTN is aimed at professionals in the industry, from travel agents to airline and hotel personnel.
TTN provides in-depth and extensive coverage of relevant issues in the Middle East and North Africa as well as in other parts of the world. Travel related news, analysis, and new appointments together with information on up-coming exhibitions, marketing and promotional campaigns are presented in an innovative and striking colour tabloid.
Every issue also contains a collation of international and regional news and topical features of interest to readers.