A world of choice
For holiday hunt-ers in the UAE and Middle East, Emirates Holidays offers an extraordinary world of choice.Emirates Holidays, which is part of Dubai's Emirates Group, is this year offering a bumper selection of holidays in 24 countries. The tempting array of holiday options is available in the company's new A World Of Choice brochure which was launched recently at its annual vacation showcase, Emirates Holidays World, at Dubai's Emirates Towers Hotel. The 364-page full-colour A World of Choice brochure features easy-to-read maps and a bumper crop of holidays in Asia, Europe, Africa, India, Middle East, Australia, New Zealand and the US. The brochure is available in both English and Arabic. The primary target market for the brochure is the Middle East region, said Emirates Holidays general manager John Felix. Vacations in Morocco, Mauritius and Perth make their first appearance and Scandinavia enters as a cruise destination. Special icons identify hotels with spas, top quality standards, sports, family facilities, bonus offers, honeymoon packages and halal meals. Following the launch of Emirates' new flights to Perth, Casablanca, Mauritius and Hyderabad, India, a wide range of resort, honeymoon, cruise and specialist vacations are now available from Emirates Holidays. Luxury cruises in Asia and Europe also make their debut this year with Star Cruises. Felix said that besides holidays in popular regional destinations such as Egypt and Lebanon, top selling destinations this summer include holidays to Australia, New Zealand and South Africa as well Turkey, the UK, France and other places in Europe. Emirates Holidays also offers a range of options at some of the top hotels in its home base with sister company, Arabian Adventures, providing all ground arrangements including sightseeing tours and excursions. "When you book with Emirates Holidays, you are buying much more than just flights and accommodation, you are buying peace of mind," says the company. Felix said that all holiday products are comprehensively checked by the company to guarantee complete satisfaction. Emirates Holidays experts spend a great deal of time visiting destinations, checking hotels, evaluating excursions and appointing local representatives to ensure that vacation arrangements have been thoroughly and professionally organised, he said. Vacation options include safaris, self-drive and fly-drive trips, discovery tours, spa holidays, theme parks and cruises. Packages can be simple or complex, basic or luxurious, as customers wish. Emirates Holidays will tailor any vacation to meet customers' preferences. Value-added benefits like room upgrades, late check-out, free nights, meals for special occasions, and little extras are often included too, to make a good holiday into a great one. Felix also stressed the advantages of booking early to ensure a better choice of hotels and facilities. All holidays feature Emirates flights, transfers (some by private car), 24-hour phone helplines and airport meet and assist at nearly every destination. All earn valuable Skywards Miles. Special launch deals include a 5 per cent discount for bookings made and paid for 21 days before departure, and bonus offers at some properties.