Starwood Hotels and Resorts says it is investing more than $200 million to ensure that the group's chain of Middle East properties stays at the leading edge of the international hospitality industry.
Starwood, the umbrella of Sheraton hotels in the Middle East, says it ensures that its properties from Casablanca to Karachi - and virtually all points in between - regularly undergo a cycle of upgrade and renovation to keep them abreast of the up-to date standards of quality, style, and service as demanded by both leisure and business guests.
"This constant attention to maintaining standards is one of the keys to the success of the Starwood group in the region," says Phillipe Cassis, senior vice president and operations director for Africa and the Middle East.
"Properties keep pace with changing market demands and are not allowed to lose their freshness and vitality. "
TTN is the most established trade publication in the Middle East distributed on a controlled circulation basis to members of the travel and tourism industry.
Published monthly by Al Hilal Publishing and Marketing Group, the region’s foremost trade publisher, TTN is aimed at professionals in the industry, from travel agents to airline and hotel personnel.
TTN provides in-depth and extensive coverage of relevant issues in the Middle East and North Africa as well as in other parts of the world. Travel related news, analysis, and new appointments together with information on up-coming exhibitions, marketing and promotional campaigns are presented in an innovative and striking colour tabloid.
Every issue also contains a collation of international and regional news and topical features of interest to readers.