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IFA HR’s CEO wins key award

Joe Sita, president, IFA Hotel Investments, accepts the award on behalf of Al Bahar (inset)

TALAL Jassim Al Bahar, vice chairman and CEO of IFA Hotels & Resorts (IFA HR), was honoured with one of the region’s most prestigious industry awards – the 2012 Arabian Hotel Investment Conference Leadership Award. 

Each year, the award is decided upon by the Arabian Hotel Investment Conference (AHIC) advisory board. A key factor in the Board’s decision to select Al Bahar for this award was his strategic engineering of IFA HR’s growth.

Upon receiving news of the award, Al-Bahar said: “As a decision made by my peers, this award is particularly important to me.  I am extremely passionate about realizing the strategic growth of IFA HR in order to fulfil the company’s vision, which was set out by my father, the late Jassim Al Bahar. To see these efforts acknowledged by the industry is a true honour.”

IFA HR’s expansion has seen the company become a leader in international real estate development, specialising in premium mixed-use hotel and tourism resort projects. The company offers a variety of products across an array of asset classes from exclusive branded residential, resort and hotel properties in exotic locations to sound appreciating investment opportunities including hotel condominiums, vacation clubs and private residence clubs. The company’s global footprint now includes 43 projects in 12 countries on four continents representing more than 14, 950 key.

Al Bahar concluded: “Looking forward, we will continue to concentrate our efforts on bringing our current projects to market. In terms of future growth, we are utilising our investment in Yotel to drive expansion across the Middle East, North America, Europe and Asia. 2012 and beyond are set to be very exciting years for IFA HR.”

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